It's all about people and the world we live in.

Better brand strategy and commercial growth comes from getting closer to people’s lives – the culture that influences them and that they in turn create, their behaviour, what they think and, most importantly, what they feel…

A brand and insights strategy consultancy

Cognition Research: a boutique, client-centric market research agency that delivers truly human solutions. We work with our clients to uncover the insights that support business growth. We explore consumer behaviour, what matters to them and work with clients to determine what to do about it. We are outcome based and have an iterative approach that is always focused on the brief. 

What we do

Market Research across Brand Development, New Product Development, Advertising & Marketing Communications, Shopper & Customer Experience as well as Consumer & B2B audiences in Australia and beyond.


A full range of consultancy and research tools to understand customers’ whole-of-life experience and plan the way forward.

Our Thinking

Our thinking and approach draws on advances in behavioural and marketing science.

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